Armand Joubert, also known as AJ, is a 23-year-old singer/songwriter and performing artist based in Centurion.
Armand is a magnificent pop-artist, who is known for his energetic performances, high notes and impeccable style. He draws his musical inspiration from artists like Jessie J, Billie Eilish, Troye Sivan and Christina Aguilera. Armand’s performances are paired with two talented dancers, Mongené Burgh and Claudia Botes.
Born in Witbank, Mpumalanga, Armand started singing at the age of 5 and has been the opening act for Prime Circle, Blackbyrd, Lady Zamar, Sho Madjozi, to name but a few.
Armand was a four-chair turner on The Voice South Africa, Season 2, and made it into the Top 32.
“Your voice sounds like a 5 Octave range, we’re talking Michael Jackson, Bruno Mars, Axl Rose.” This was Karen Zoid’s reaction after hearing Armand’s rendition of Ariana Grande’s Into You. Universal Music South Africa took note of Armand’s talent and signed a record deal with him.
Armand is currently writing songs for an album, which he hopes to release at the end of this year. Armand’s latest single, “Burning Fire” was an instant hit, and his music video for the track was exclusively released through People Magazine. The music video also made international headlines, with Urban Asian writing a full article on the video on their website. The latest single is sure to get a lot of radio-play, especially when the success of his prior two singles are considered, i.e. So Gone went to Number 1 on the Jacaranda’s SA Top 20, and Should I also took Number 1 on 5FM’s Top 10@10 Pop Charts.
“I’m an artist. I’m here to express my art. I wasn’t born to fit in. Period.”
– Armand Joubert